The Dutch Bros Shop is the merch and at-home-coffee side of the business — no drinks, no drive-thru. It sells four things: bagged coffee and pods, drinkware,apparel, and gift cards. Prices below are the shop's own listings.
Coffee
Four ways to drink Dutch Bros at home. Everything here is the same Private Reserve blend the stands pull espresso from, except the white coffee — a lighter roast that keeps more caffeine.
Private Reserve 12 oz
Whole bean or ground. 100% Arabica, sourced from Central and South America.
$13.95
Decaffeinated 12 oz
Whole bean or ground. 99.9% caffeine free via the Swiss Water Process; Brazilian beans, medium roast.
$15.95
Single Serve DB Cups
12-, 48-, 72- or 144-pack. 11.5 g of Private Reserve per cup; Keurig compatible.
$11.95
White Coffee 2 lb
2 lb, pre-ground. Lightly roasted, so it keeps more caffeine — nutty, with herbal tea notes.
$34.95
Drinkware
Three items, all double-walled stainless steel. The two Dutch Flow bottles are state editions — same 20 oz bottle, different artwork — and both are hand wash only.
Stainless Steel French Press
26 oz, double-walled stainless steel.
$32.95
Dutch Flow Insulated Bottle — Oregon
20 oz, double-walled stainless steel. Hand wash only.
$23.95
Dutch Flow Insulated Bottle — Washington
20 oz, double-walled stainless steel. Hand wash only.
$23.95
Dutch Wear
Apparel runs in limited drops. Hoodies are $50 and go XS–4XL; hats are a flat $20. The 1992 Pennant Tee is down to small and medium only, and the 5XL hoodie is out of stock — a good illustration of how these collections sell.
Dutch Days Ahead Hoodie
Sizes XS–4XL (5XL out of stock). 80% cotton / 20% polyester, unisex fit.
$50.00
Change the World Hoodie
Sizes XS–4XL (5XL out of stock). 80% cotton / 20% polyester.
$50.00
1992 Pennant Tee
Sizes small and medium. 100% cotton, short sleeve, light blue.
$25.00
Rush Dutch Hat
Two-tone 5-panel, adjustable snapback.
$20.00
Regulars Club Hat
Limited-edition 5-panel cap with embroidered front.
$20.00
Camp Dutch Bros Hat
5-panel cap with satin-stitched windmills on the front.
$20.00
Dutch After Dark Bucket
Limited-edition glow-in-the-dark bucket.
$12.00
Gift cards
The shop lists a single physical gift card. It ships free, and it spends on anything at a stand — coffee, cold brew, tea, smoothies, specialty drinks.
Physical Gift Card
Ships with free standard shipping. Redeemable on coffee, cold brew, tea, smoothies and specialty items.
$20.00
Only the $20 denomination is listed. To check what's left on a card you already hold, use thegift card balance page.
Full price list
Every item the shop currently lists, cheapest category to most expensive:
| Product | Price |
|---|---|
| Private Reserve 12 oz | $13.95 |
| Decaffeinated 12 oz | $15.95 |
| Single Serve DB Cups | $11.95 |
| White Coffee 2 lb | $34.95 |
| Stainless Steel French Press | $32.95 |
| Dutch Flow Insulated Bottle — Oregon | $23.95 |
| Dutch Flow Insulated Bottle — Washington | $23.95 |
| Dutch Days Ahead Hoodie | $50.00 |
| Change the World Hoodie | $50.00 |
| 1992 Pennant Tee | $25.00 |
| Rush Dutch Hat | $20.00 |
| Regulars Club Hat | $20.00 |
| Camp Dutch Bros Hat | $20.00 |
| Dutch After Dark Bucket | $12.00 |
| Physical Gift Card | $20.00 |
Buying, shipping & returns
- Subscriptions. Coffee can be subscribed to for 10% off every order. It's the only standing discount.
- Returns. None. All sales are final, on every category — apparel included.
- Payment. Major credit cards and standard online methods. Orders over$35 can be split into installments.
- Gift card shipping. Free standard shipping on the physical card.
Shop lead pay
A separate question the shop page answers: what a Dutch Bros shop lead earns. The stated rates reflect a pay adjustment made earlier in the year, and vary by location.
| Role | Hourly rate |
|---|---|
| Part-time shop lead | ~$11.00 / hour |
| Full-time shop lead | ~$11.50 / hour |
These are shop-lead figures specifically, not barista or broista pay, and the company updates them periodically.
Answers